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Entourage star and SHFT co-founder Adrian Grenier is working with Oceana to raise awareness about the endangered bluefin tuna. In this newly released, call-to-action TV spot, nicely directed by Klaus Obermeyer from Aero Film, he goes for a swim alongside the massive, fast-swimming fish. For more, be sure to check out some behind the scenes footage of the PSA shot by GQ and Nautica. ...read more
Driven by demand in Japan's seafood market, stocks of the bluefin tuna have depleted 85 percent over the last forty-odd years. Can aquaculture help meet the demand and save the threatened species? In "The Farmer and the Bluefin," The Perennial Plate hones its cameras in on a bluefin tuna farm in Wakayama, Japan. Whereas most bluefin farming operations capture young fish......read more
Watching guys rip on skateboards is never not entertaining, but this video from former pro Brian Lotti takes the short skate vid to another level of beauty and composition. The clip, found via Michael Leon at Arkitip Intel, is "a short concept film exploring various ways of tracking and shooting skateboarders moving through the landscape." Using some next-level camerawork, Lotti......read more
"Blue Lanterns on East Oxford," off Mountains' 2011 album Air Museum, is a slow drifter of a tune that gets a literal visual interpretation courtesy of the band's own Koen Holtkamp. The nature-absorbed imagery provides a perfectly hypnotic complement to the band's ambient tones, described by The Wire as, "Infinite sheets of grainy sound build and renew themselves to immensely......read more
"Technology is a big destroyer of emotion and truth," says Jack White at the start of this clip from Davis Guggenheim's 2008 documentary It Might Get Loud. The doc explores the history of the electric guitar through the eyes of White and fellow guitar legends, Jimmy Page and The Edge. In the clip, White and a fedora-clad kid portraying his earlier self cruise through the countryside in......read more
Here's the best stop-motion animation we've seen in a good minute. The video comes courtesy of Australian animation studio Oh Yeah Wow, who crafted the visual tale to Wax Tailor's "Time To Go" (featuring our guy Aloe Blacc). To make the clip, the crew created a blue crotcheted "quadropus" (a four-legged octopus, duh) then spent three months filming the creature slithering......read more
Paul McCartney recruited award-winning surf filmmaker Jack McCoy to create a music video for his previously unreleased track "Blue Sway," written nearly 20 years ago. Using a high-powered underwater jet ski, McCoy traveled behind a wave, capturing a never-before-seen perspective of the surfing experience. The video, which won Best Music Video at the NYC Short Film Fest this past......read more
Eric Power's output of amazing, lo-fi animated videos runs so deep it would take us months to post every one. We might anyway. In this one, Utah indie rockers Fictionist gave Power free reign to do whatever he wanted with their song "Blue Eyed Universe." With full creative control (not to mention skills and imagination for days), the Austin, TX-based animation guru ventured deep into outer space......read more
SHFT animator extraordinaire Liz Klein creates a moving message about the environment and climate change, using the tried and true technique of stop motion animation. Just in time for the holidays. Watch this before they run Rudolph....read more
