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Don't Believe the Hype: In spite of common opinion, nuclear energy is not the most dangerous source of power. Not even close. Using these stats, author/thinker Seth Godin offers up a simple graphic showing that coal is by far the deadliest energy source per terawatt-hour of power produced. "For every person killed by nuclear power generation, 4,000 die due to coal." Whoa. (via GOOD) Good Green......read more
President Obama pledged last week to pull back oil and gas subsidies in order to direct more dollars toward renewable energy. But can he pull it off? This will be Obama's third attempt at eliminating the subsidies; previous efforts have fallen victim to partisan politics in Congress and the overwhelming influence of fossil fuel lobbyists. So who exactly are these lobbyists?A simultaneously......read more
Adrian Grenier (of Entourage) and film producer Peter Glatzer first started collaborating on environmental issues in 2008 when they created the show Alter Eco for Discovery's Planet Green channel. In 2009 they launched the multimedia platform SHFT, a site that curates media, shopping, and resources for an eco-conscious audience. The last time Huffington Post caught up with the eco-activists,......read more
Actor Adrian Grenier and producer Peter Glatzer, creators of SHFT.com, a website that sells sustainably designed products and produces original environmentally conscious online content, have forged a partnership with the Ford Motor Company....read more
This series was spearheaded by Adrian, whose appreciation of the nature found within the city has always been a part of the beauty of his New York. Director Jason Banker finds a range of subjects -- idiosyncratic Manhattanites and Brooklynites who have cultivated their own gardens and found corners to plant and grow things from vegetables and fruit for their kitchens to herbs for homemade......read more
Vancouver's Old Faithful Shop is one of our favorite indie retailers and also happens to have a damn good blog. That's where we recently got hip to the work of Pacific Northwestern photographer Andy Grellmann, whose film images of idylllic scenes have us yearning for our next outdoor adventure. Like all great photography, Grellman's images from the lakes and forests of the Coast Mountains carry......read more
Fallen Fruit, an art collective of three artists who were featured on Adrian and Peter's TV show Alter Eco, have been playing with the idea of public fruit for a while. They gather fruit from public spaces, Kumquats overflowing onto sidewalks, lemon trees in parks - wherever the law allows - and they make vodka infusions, jams and pies and share them during amazing and wonderful gatherings.......read more
We've made no secret of our love for Kikkerland, whose cleverly designed things have gotten plenty of shine in the SHFT Shop. And now we have another Kikkerland creation in the form of these paper straws, a perfectly sustainable alternative to common plastic straws. Made using wax-coated paper, the straws feature a lovely bamboo pattern printed using soy-based inks. When you're finished using......read more
Mark Tercek for Huffington Post: This week, I was asked an interesting question as part of the Q&A session following a talk I gave at the Fortune Brainstorm Green conference in California. To paraphrase journalist Marc Gunther, who moderated the evening: "You are a vegan. You also lead the world's largest conservation organization. Why doesn't The Nature Conservancy make changing people's......read more
After the short film stunner "Altered Route," the prolific partnership of Brett Novak and Kilian Martin continues with "India Within," filmed on their travels in South Asia. Martin's freestyle skating, harkening a young Rodney Mullen, is something to behold. The Spanish Powell-Peralta pro pulls off flat ground, ledge, and wall tricks that seem scientifically impossible. Set against the ancient......read more
