
Adrian Grenier, actor, and Peter Glatzer, producer, helped host the Wired party launching its Manhattan pop-up store, standing by a display of cool green products they'd selected. The co-creators of Alter Eco, the green living show on Discovery's Planet Green, looked delighted to be discussing an hybrid electric bicycle and an LED table lamp made with what looked like foam peanuts but......read more
A couple weeks ago, SHFT descended on New York for another pop-up event with our good friends at Wired. This was our fifth collaboration with the venerable tech magazine, a partnership that began in 2008 when Adrian and Peter curated an eco section of products for a Wired shop. For this one, we were asked to feature our Lighten Up series, so we had The Honey Brothers perform to a packed house. ......read more
Oh, how the years go by. Toyota's iconic Prius hybrid celebrated its 10th anniversary last weekend in the Malibu hills. The bash took place in a stunning, sun-drenched setting at the Wright Way Organic Resource Center (founded by sustainable architect Eric Lloyd Wright, who learned the trade from his famous grandfather) overlooking Santa Monica Bay. The eight-hour affair was produced by......read more
Oh snap, SHFT is popping up again this week, this time with the cool nerds at Wired. The space opens today, at 692 Broadway in NoHo. The SHFT selection looks a lot like this. The Philadelphia Eagles expect to save $60 million on energy costs by retrofitting their their stadium with wind turbines and solar panels. They should consider attaching turbines to Michael Vick's heels. This......read more
SHFT.com(www.shft.com) will help curate art, music and sustainable design products to be incorporated into the event. Co-founder Peter Glatzer will speak to the various ways in which the idea of sustainability has impacted our culture in the areas of art, music, new media, product design, architecture and food, as well as produce the gadget lab withWIREDmagazine. SHFT.com is a new media platform,......read more
Epic stop-motion animation in pen and crayon, created by 17-year-old Jamie Bell, sums up the history of the universe as we know it....read more
Finally, a useful way to store all of our back issues of Playb--I mean Dwell. The Magazine Stool ("Hockenheimer"), designed by Germany-based NJU Studio, turns old periodicals into a smart piece of sustainable furniture. The DIY kit features a wooden base, a pillow seat, and dual leather belts with cinches that let you make a a stool of varying heights depending on how......read more
Of all the things you can do with recycled paper, this wasn't one we saw coming. Nike Sportswear's limited edition Women's Premium Print Pack launches this week with three offerings made from the shredded pages of glossy magazines. The recycled paper is delicately stitched together then coated with a transparent solution that ensures they don't fall apart or catch on fire. The......read more
SHFT has curated the green section of Wired magazine's pop up stores for a few years running. Finding sustainably designed products, gadgets and items and contextualizing them within the Wired shop led in many ways to SHFT's own SHOP section. It's what first got Peter and Adrian, SHFT's founders, excited about the bergeoning green sector and inspired everyone at SHFT to......read more