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Adrian & Peter on CNN Money

On Monday, SHFT Co-Founders Peter and Adrian attended the Webby Awards ceremony in NYC, accepting both SHFT’s Webby award and the People’s Voice award for Best Green Website. They kept their speech short and to the point. After the show, the partners sat down with CNN Money to answer a few questions. Watch the video to learn about the impetus behind the brand, some exciting projects in the works, and the parallel between SHFT and Adrian’s TV show, Entourage.

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