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15,000 Volts

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Artist Melanie Hoff uses power to make electric patterns on plywood

In what she calls "high voltage wood erosion," NYC artist Melanie Hoff uses electrical currents to create seemingly supernatural patterns in pieces of plywood. Hoff, a 23-year-old sculpture major at Pratt Institute, documented her electrified art experiments in "15,000 Volts," a short video that shows the process in stunning time-lapse. Made as part of her senior thesis project, the clip was shot......read more

Sean Pettit Full Part 2015

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An Awesome Ski Short From Super Proof

Since it's ski season, and some of our team is at the Sundance Film Festival, we thought this short might inspire.  Enjoy!...read more

Art Basel 2015 In Switzerland

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A Few Favorites

SHFT has had a presence at Art Basel Miami for the past few years.  We thought it would be nice to highlight some selects from this year's Basel Switzerland for your viewing pleasure.   The artists featured in our selects (in order): Pascale Martine Tayou 'Plastic tree', Hiroshi Shinno, Olafur Elliason 'Your solar nebula', Tobias Rehbergerm, Ai Weiwei......read more

John Kerry to Pursue Climate Treaty

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US Secretary of State looks to lead establishment of global climate pact in 2015

No one can question John Kerry's ambition. Already in the process of destroying Syria's chemical weapons, crafting a nuclear agreement with Iran and brokering a peace deal between Israel and Palestine, the Secretary of State announced last week that he aims to pursue a global climate treaty in 2015. The New York Times reports: His goal is to become the lead broker of a global climate......read more

Sundance is coming upon us.  Kick off the new year by spending a few days in Park City with SHFT and the Collective - a conference which runs parallel to Sundance with a great group of leaders in film, music, technology, philanthropy, and entrepreneurship. SHFT will be presenting The Collective's Award for Social Impact Film to one filmmaker during the conference, and we'll also be......read more

Scout 150 Explorer Kit

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The ultra-portable solar charging kit from Ground Zero. $399.95

Goal Zero's Scout 150 Explorer Kit gives campers and adventurers a lightweight means to charge electronic devices. The durable charging system can be powered via solar energy, providing 150 hours of Power Pack storage capacity....read more

Dyson Air Multiplier Fan

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No blades and 15 times more air. $299.99

Leave it to Dyson to come up with the most beautiful, (pricey), and energy efficient fan. Using an airfoil-shaped ramp (like a cross-section through an airplane wing), airflow is amplified 15 times. Apparently this creates "smooth, powerful airflow," with no need for fast-spinning blades. Up to 5.28 gallons of air per second is drawn in by an energy efficient brushless motor....read more

SHFT Sampler 4-15-11

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Concentrated solar gets a boost from Google, recycled flip-flops make colorful housewares, marijuana isn't so green, and more.

Grab Your Shades: The future looks bright for concentrated solar power. Google announced a $168 million investment in Brightsource Energy's Ivanpah Solar Plant in the Mojave Desert, which will be the largest concentrated solar plant in the world. (via GOOD) Fancy Footwork: Dutch designer Diederik Schneemann crafted a colorful collection of vases and lamps made from recycled flip-flops found......read more

SHFT Sampler 12-24-10

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Weekly links: Surfrider celebrates 150th victory, photography heads undersea, and Russian nature art is nuts.

Shouts out to Jim Moriarty and Surfrider Foundation. In 2005, the coastal conservation group set a goal for 150 "coastal victories" by 2010. They defined a coastal victory as “a decision made in favor of the coastal and ocean environment that results in a positive conservation outcome, improves coastal access, or both.” On December 1, they nailed it. Kudos, Surfrider. (via QPeeps)......read more

SHFT Sampler 10-15-10

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Weekly links: Muji, the art of SoCal bike culture, and Bjork and Antony on the environment.

Muji is one of the most influential brands working in sustainable design today. The eco-minded Japanese retailer sells nearly 5,000 products in hundreds of stores. A new monograph from Rizzoli tells the Muji story. A new group show at UCR's Sweeney Art Gallery explores the growing cultural impact of the bicycle. Re:Cycle: Bike Culture in Southern California is up until the end of the year.......read more

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