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Lighten Up: Green Music Group

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Guster, Dave Matthews Band, Maroon 5, and The Roots jam to launch Green Music Group.

SHFT helped launch Green Music Group (GMG) in Hollywood on the night before the Grammys. Guster, Dave Matthews Band, Maroon 5, and The Roots jammed together and kicked off the new initiative, which was born out of Reverb. Since 2004, Reverb has greened over 80 major music tours while conducting grassroots outreach to over 10 million music fans. They founded GMG to create an environmental......read more

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